Business Policy and Strategic Management: Concepts and Applications by Gupta Book-9788120332447
  • Business Policy and Strategic Management: Concepts and Applications by Gupta Book-9788120332447

Business Policy and Strategic Management: Concepts and Applications

₹395.00
Book Title: Business Policy and Strategic Management: Concepts and Applications
Author: Gupta
ISBN-13: 9788120332447
Publication: Prentice Hall India Learning Private Limited
Quantity
Out of stock

  • COD Available. Delivery Time 4 - 7 Working Days in India. COD Available. Delivery Time 4 - 7 Working Days in India.
  • For General Enquiries WhatsApp 7200833323 (Chat Support) For General Enquiries WhatsApp 7200833323 (Chat Support)
  • Trusted by over 100K+ customers Trusted by over 100K+ customers

Overview of Business Policy and Strategic Management: Concepts and Applications Book

This innovative introduction to business policy and strategic management, covering both the illustrative cases and conceptual foundation, offers authoritative approaches to strategic leadership in emerging markets. Among its many unique features, this comprehensively updated and revised second edition is structured to help students think strategically.The major organizational issues in strategy development are covered through an analytical study of: nine different perspectives on organization to capture the rich history of the discipline and enlighten the nature of strategy; the concept of strategic intent to guide action; 9-M model to analyze strategies in functional areas of manpower, materials, methods, money, manufacturing, machine, marketing, motivating, and manipulating; competitive gaming model to strategize different types of market structures; internetworking model to develop high-performance Internet ventures; strategic business model to unfold hidden value into new directions.It also covers: value model to explain strategic elements of innovation and technology management; ethical and international issues in the context of corporate governance; strategic leadership model relevant to the emerging market ground realities; and, strategic control model (both balanced and extended scorecard) to explore the influence of environmental and cultural contexts on effective performance. The text is well supported by more than one thousand sources of international research, India-focused case studies and experiential assignments. This comprehensive text on theory and practice of strategic management is a must read for management students as well as business practitioners and consultants.

  • Book Type :

  • Business,Strategy&Management

  • Book Binding :

  • Paperback

  • Language :

  • English

  • Number of Pages :

  • 596 pages

  • ISBN - 10 :

  • 812033244X

  • Business Policy and Strategic Management: Concepts and Applications Published On :

  • 2007

  • Resource:

  • Students and Professionals:Business&Economics, Business,Strategy&Management

    Disclaimer:

    • Business Policy and Strategic Management: Concepts and Applications Book is not for reading online or for free download in PDF or eBook format.
    • Table of Contents,Index,Syllabus,summary and image of Business Policy and Strategic Management: Concepts and Applications book may be of a different edition or of the same title.
    • Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
PHI Learning
BKDPSBU_9788120332447
2017-11-12
New product

Reviews

Write your review

Business Policy and Strategic Management: Concepts and Applications

Book Title: Business Policy and Strategic Management: Concepts and Applications
Author: Gupta
ISBN-13: 9788120332447
Publication: Prentice Hall India Learning Private Limited

Write your review