Overview of Creative Advertising Book

It provides everything students need to be successful as advertising professionals in today's fast-changing media environment. It focuses first on the creative person and then on strategy and problem solving. Complementing expert instruction with extensive examples of layouts and ad copy, this book gives students the necessary tools to create winning advertising strategies.

• Book Type :

Business&Economics

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

252 pages

• ISBN - 10 :

8131511251

• Creative Advertising Published On :

2010

• Resource:

Students and Professionals:Business&Economics

Disclaimer:

• Creative Advertising Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Creative Advertising book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.