Decoding The New Consumer Mind: How and Why We Shop and Buy by Kit Yarrow Book-9788126550258
  • Decoding The New Consumer Mind: How and Why We Shop and Buy by Kit Yarrow Book-9788126550258

Decoding The New Consumer Mind: How and Why We Shop and Buy

₹599.00
Book Title: Decoding The New Consumer Mind: How and Why We Shop and Buy
Author: Kit Yarrow
ISBN-13: 9788126550258
Publication: jossey boss
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Out of stock

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Overview of Decoding The New Consumer Mind: How and Why We Shop and Buy Book

Decoding the New Consumer Mind provides marketers with practical ways to tap into this new consumer psychology and Yarrow shows how to combine technology and innovation to enhance brand image; win love and loyalty through authenticity and integrity; put the consumer s needs and preferences front and center and deliver the most emotionally intense, yet uncomplicated, experience possible. Armed with Yarrow s strategies, marketers will be able to connect more effectively with consumers driving profit and success across the organization.

  • Book Type :

  • Business & Finance

  • Book Binding :

  • Paperback

  • Language :

  • English

  • Number of Pages :

  • ISBN - 10 :

  • 8126550252

  • Decoding The New Consumer Mind: How and Why We Shop and Buy Published On :

  • 2014

  • Resource:

  • Textbooks, Business & Finance Books for Students, Teachers, Graudates, Professionals and all others

    Disclaimer:

    • Decoding The New Consumer Mind: How and Why We Shop and Buy Book is not for reading online or for free download in PDF or eBook format.
    • Table of Contents,Index,Syllabus,summary and image of Decoding The New Consumer Mind: How and Why We Shop and Buy book may be of a different edition or of the same title.
    • Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
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Decoding The New Consumer Mind: How and Why We Shop and Buy

Book Title: Decoding The New Consumer Mind: How and Why We Shop and Buy
Author: Kit Yarrow
ISBN-13: 9788126550258
Publication: jossey boss

Write your review