Overview of e-Business & e-Commerce for Managers, 1e Book

e-Business & e-Commerce for Managers is a comprehensive overview of building and managing an e-business. This innovative new text explores topics such as the decision to bring a business online, choosing a business model, accepting payment, marketing strategies and security, as well as many other important issues. Features, Web resources and online demonstrations supplement the text and direct students to additional information. The book also includes a substantial appendix that develops a complete Web-based storefront e-business using a real programming application explained patiently and in depth for a non-programming audience.

• Book Type :

Business&e

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

794 pages

• ISBN - 10 :

8131760685

• e-Business & e-Commerce for Managers, 1e Published On :

2011

• Resource:

Students and Professionals:Textbooks, ComputerScience, e, Business&e

Disclaimer:

• e-Business & e-Commerce for Managers, 1e Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of e-Business & e-Commerce for Managers, 1e book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.