Overview of Electronic Commerce: From Vision to Fulfillment Book

This comprehensive introduction to electronic commerce presents the concepts, strategies, and techniques that can be used to build profitable Web business sites. Taking a systems analysis and design view, it looks at e-commerce as an operational process and guides students through the mechanics of planning an e-business, designing a Web site, evaluating its performance, and developing a procedure for maintaining Web presence. Aimed at management, finance, marketing, information technology, and computer science students, the book provides the most up-to-date technical, operational, and managerial details and also focusses on the resultant interrelationships. Tools to promote effective learning include chapter-end-summaries, highlighted key terms, Web exercises, review and discussion questions, a glossary, and an exhaustive list of references.

• Book Type :

Business,Strategy&Management

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

520 pages

• ISBN - 10 :

8120330277

• Electronic Commerce: From Vision to Fulfillment Published On :

2002

• Resource:

Students and Professionals:Business&Economics, Business,Strategy&Management

Disclaimer:

• Electronic Commerce: From Vision to Fulfillment Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Electronic Commerce: From Vision to Fulfillment book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.