Overview of Global Business Book

Designed for postgraduate students pursuing studies in business administration and international business, the book Global Business presents a contextually relevant text that takes into account the scope and needs of the Indian curricula. Supplemented with examples and cases from Indian business environment, such as LIC's entry into Islamic insurance market and globalization of the Indian pharmaceutical industry, the book covers a variety of issues pertaining to the present Indian business environment. Presenting several international business topics in a clear, conversational style, the book provides greater continuity in the learning process. Topics discussed include leveraging resources and capabilities global entrepreneurship managing global competitive dynamics diversifying, acquiring and restructuring across borders and managing corporate social responsibility. The book presents a unified framework that integrates all the chapters and answers the question "What determines the success and failure of firms around the globe? & quot.

• Book Type :

Business,Strategy&Management

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

564 pages

• ISBN - 10 :

8131514447

• Global Business Published On :

2011

• Resource:

Students and Professionals:Business&Economics, Business,Strategy&Management

Disclaimer:

• Global Business Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Global Business book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.