Overview of How Apple Inc. Changed the World Book

Now in Paperback, two guys named Steve, working in a garage, created a prototype computer designed to be different in a way no one thought possible: It would be easy to use. Those two Steves, one now a billionaire and still at the head of Apple, not only succeeded with that product, but they also broke ground in the business world in ways few thought possible: They proved you could not only have fun at work, but pursuing a capitalist dream could be hip. How did Apple do it? How did it go from making computers that made a difference but not much of a dent in the overall market to creating a device (the iPod) and a music service (iTunes) that has changed the way we buy and experience music and how did the Macintosh and its successors capture the hearts and minds of computer users so deeply that being a Mac person makes you a member of a special club? That's what this book is all about. How Apple Inc. Changed the World will inspire students eager to launch a business career or work in the technology sector. Apple has never been afraid to chart its own path and readers will learn what makes the company tick.

• Book Type :

Business,Strategy&Management

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

200 pages

• ISBN - 10 :

8184952988

• How Apple Inc. Changed the World Published On :

Import, 25 Jun 2011

• Resource:

Students and Professionals:Business&Economics, Business,Strategy&Management

Disclaimer:

• How Apple Inc. Changed the World Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of How Apple Inc. Changed the World book may be of a different edition or of the same title.
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