Overview of Marketing Channels Book

Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, and technological changes that have taken place within the industry.

• Book Type :

Business, Strategy & Management

Book Binding :

Paperback

Language :

English

Number of Pages :

670 pages

ISBN - 10 :

8131502805

Marketing Channels Published On :

2007

Resource:

Business & Economics, Business, Strategy & Management for Students and Professionals

Disclaimer:

• Marketing Channels Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Marketing Channels book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.