Strategic Brand Management (Old Edition) by Kevin Lane Keller Book-9788131756898
  • Strategic Brand Management (Old Edition) by Kevin Lane Keller Book-9788131756898

Strategic Brand Management (Old Edition)

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Book Title: Strategic Brand Management (Old Edition)
Author: Kevin Lane Keller
ISBN-13: 9788131756898
Publication: Pearson
Edition: Third edition (1 December 2010)
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Overview of Strategic Brand Management (Old Edition) Book

The main focus of this book is the concept of brand equity. It provides us a comprehensive and in depth information about the subjects of brand, brand equity and strategic management and provides all students with a valuable perspective, and a common den

  • Book Type :

Business & Finance

Book Binding :

Paperback

Language :

English

Number of Pages :

752 pages

ISBN - 10 :

8131756890

Strategic Brand Management (Old Edition) Published On :

1 Dec 2010

Resource:

Textbooks, Business & Finance Books for Students, Teachers, Graudates, Professionals and all others

Disclaimer:

  • Strategic Brand Management (Old Edition) Book is not for reading online or for free download in PDF or eBook format.
  • Table of Contents,Index,Syllabus,summary and image of Strategic Brand Management (Old Edition) book may be of a different edition or of the same title.
  • Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
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Strategic Brand Management (Old Edition)

Book Title: Strategic Brand Management (Old Edition)
Author: Kevin Lane Keller
ISBN-13: 9788131756898
Publication: Pearson
Edition: Third edition (1 December 2010)

Write your review