The Soft Edge Where Great Companies Find Lasting Success by Rich Karlgaard Book-9788126555345
  • The Soft Edge Where Great Companies Find Lasting Success by Rich Karlgaard Book-9788126555345

The Soft Edge Where Great Companies Find Lasting Success

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Book Title: The Soft Edge Where Great Companies Find Lasting Success
Author: Rich Karlgaard
ISBN-13: 9788126555345
Publication: jossey boss
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Overview of The Soft Edge Where Great Companies Find Lasting Success Book

High performance has always required shrewd strategy and superb execution. These factors remain critical, especially given today's unprecedented business climate. But Rich Karlgaard, Forbes publisher, entrepreneur, investor and board director, takes a surprising turn and argues that there is now a third element that's required for competitive advantage. It fosters innovation, it accelerates strategy and execution and it cannot be copied or bought. It is found in a perhaps surprising place your company's values. Karlgaard examined a variety of enduring companies and found that they have one thing in common; all have leveraged their deepest values alongside strategy and execution,allowing them to fuel growth as well as weather hard times. Karlgaard shares these stories and identifies the five key variables that make up every organization's soft edge :Trust, Smarts, Teamwork, Taste and Story.

  • Book Type :

  • Business, Strategy & Management

  • Book Binding :

  • Paperback

  • Language :

  • English

  • Number of Pages :

  • ISBN - 10 :

  • 8126555343

  • The Soft Edge Where Great Companies Find Lasting Success Published On :

  • 25 May 2015

  • Resource:

  • Business & Economics, Business, Strategy & Management Books for Students, Teachers, Graudates, Professionals and all others

    Disclaimer:

    • The Soft Edge Where Great Companies Find Lasting Success Book is not for reading online or for free download in PDF or eBook format.
    • Table of Contents,Index,Syllabus,summary and image of The Soft Edge Where Great Companies Find Lasting Success book may be of a different edition or of the same title.
    • Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
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The Soft Edge Where Great Companies Find Lasting Success

Book Title: The Soft Edge Where Great Companies Find Lasting Success
Author: Rich Karlgaard
ISBN-13: 9788126555345
Publication: jossey boss

Write your review