Overview of A Dictionary of Marketing (Oxford Quick Reference) Book

A Dictionary of Marketing is an accessible, practical and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.

• Book Type :

Business&Finance

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

544 pages

• ISBN - 10 :

0198736428

• A Dictionary of Marketing (Oxford Quick Reference) Published On :

9 May 2016

• Resource:

Students and Professionals:Textbooks, Business&Finance

Disclaimer:

• A Dictionary of Marketing (Oxford Quick Reference) Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of A Dictionary of Marketing (Oxford Quick Reference) book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.