Back from the Brink: Turning Escorts Around Book Information:

roup, one of India's most iconic business houses, has seen its fair share of major setbacks in its seventy-five-year history. Founded in 1944 in Lahore, Escorts was first a victim of Partition. In 1960, it set up its manufacturing base in Faridabad on the outskirts of Delhi, and over the years was associated with leading global players such as Ford, JCB and Yamaha. The Rajdoot bikes it produced were a rage in the 1980s. But the same decade also witnessed a hostile takeover bid by Lord Swraj Paul, one of the lowest points in the company's life. No crisis, though, compared with the downturn that followed the economic liberalization of 1991, with the group exiting several of its business. At one point, the financial crisis was so deep that power supply to its office was cut off for non-payment of bills. From then to now, Escorts has seen a remarkable turnaround, led by Rajan Nanda and his son Nikhil. Back from the Brink is the story of how Escorts was turned around - an eye-opening account of management, with crucial lessons for practitioners, professionals and students looking to understand how a quintessentially Indian company is run - and revived.

• Book Type :

Higher Education Textbooks

• Book Binding :

Royal Hardback

• Language :

English

• Number of Pages :

As Per Edition's Page count

• ISBN - 10 :

• Back from the Brink: Turning Escorts Around Published On :

NA

• Resource:

Textbooks & Study Guides, Higher Education Textbooks Books for Students, Teachers, Graduates, Professionals, and all others

Disclaimer:

• Back from the Brink: Turning Escorts Around Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents, Index, Syllabus, summary and image of Back from the Brink: Turning Escorts Around book may be of a different edition or of the same title.
• The Price of this product may change due to the reprinting of the book or by the publisher. For imported books, the price may change frequently due to exchange rates.
• Back from the Brink: Turning Escorts Around by Seetha and Sharad Gupta Book reviews and ratings are trustworthy and the product description given above is true to the best. The product description posted here by sellers would be updated based on the Customer's feedback, if the details are not accurate.
• The customers who have bought this product can write your best reviews and suggest the product if the item's price is low which would be helpful for the buyers interested to purchase. Read Best & Top Books related to this item
• The above Bibliographic information is specific to this book listed for sale
• Special offers, deals & discounts on this product are subject to the terms and conditions owned by the website