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Brand Management
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Overview of Brand Management Book
| Title | Brand Management |
| Author | Y.L.R. Moorthi |
| ISBN-13 | 9788125914273 |
| Publication | S.CHAND-VIKAS |
Bridging the gap between theoretical aspects of brand management and the reality of the Indian Market, this crisp and compact book covers five essential topics including brand success, brand equity, brand extension, brand person and brand repositioning.
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Overview of Brand Management Book
Bridging the gap between theoretical aspects of brand management and the reality of the Indian Market, this crisp and compact book covers five essential topics including brand success, brand equity, brand extension, brand person and brand repositioning.
Book Type :
Management
Book Binding :
Not Available
Language :
English
No. of Pages :
Not Available
ISBN - 10 :
8125914277
ISBN - 13 :
9788125914273
Brand Management Published On :
Not Available
Publisher :
Not Available
Edition :
Not Available
About Y.L.R. Moorthi:
Y.L.R. Moorthi is the author of Brand Management.
Disclaimer:
- Brand Management book is not for reading online or for free download in PDF or eBook format.
- Table of Contents, Index, Syllabus, summary and image of Brand Management may be of a different edition or of the same title.
- Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
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Overview of Brand Management Book
| Title | Brand Management |
| Author | Y.L.R. Moorthi |
| ISBN-13 | 9788125914273 |
| Publication | S.CHAND-VIKAS |
Bridging the gap between theoretical aspects of brand management and the reality of the Indian Market, this crisp and compact book covers five essential topics including brand success, brand equity, brand extension, brand person and brand repositioning.