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Catering Management
Catering Management Book Details:
Book Title: | Catering Management |
Author: | Scanlon N.L |
ISBN-13: | 9781118091494 |
Publication: | John Wiley (Original) |
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Catering Management Book Information:
(Topics and chapters covered in detail below):
Overview & Summary ofCatering Management Book
An essential, comprehensive, and up to date guide for catering professionals Catering Management covers all aspects of the catering business, from sales, marketing, and pricing to food and beverage service, menu planning, equipment, staff training, and more. This new edition is completely revised with information on sustainable and green catering practices, digital menu and proposal design, new catering industry software, and the expansion of the event market. State of the art marketing strategies, including social networking, web promotion, and on demand proposal development are also covered in detail. Completely updated with the latest industry practices and guidelines Covers every aspect of catering, from business management basics to food service and menu design Written by an expert with more than 35 years of experience in the business Whether you re starting a catering business or just trying to catch up with the competition, Catering Management, 4th Edition is the comprehensive reference that tells you everything you need to know.
Book Type :
Industries & Business Sectors
Book Binding :
Paperback
Language :
English
Number of Pages :
ISBN - 10 :
1118091493
Catering Management Published On :
Import, 26 Jul 2013
Resource:
Business & Economics, Industries & Business Sectors Books for Students, Teachers, Graudates, Professionals and all others
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