Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage
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Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage Book Details:
Book Title: | Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage |
Author: | Richard Whiteley; Diane Hessan |
ISBN-13: | 9780201154931 |
Publication: | Basic Books |
Reprint Year: | 1997 |
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Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage Book Information:
In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to groweven under the most adverse business conditions.
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Customer
Paperback
English
336 pages
0201154935
24 Mar 1997
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