Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
Book Title: | Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content |
Author: | Ann Handley |
ISBN-13: | 9788126559985 |
Publication: | Pan Macmillan India (1 March 2016) |
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Overview of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Book
Everybody Writes teaches how to write in a clear, accessible, honest voice across all of your marketing assets: blog posts, web pages, marketing offers and social updates. The language of business has become more like the language of real people. Customers have elevated expectations. They don't want to hear marketing messages; they want stories and a sense of the human beings behind the brand. Everybody Writes shows readers how to create compelling content that their audience can understand and how to take advantage of the opportunity to speak directly with the customer with empathy and humanity.
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Everybody Writes: Your Go
Paperback
English
320 pages
8126559985
Mar 2016
Business & Economics, Business, Strategy & Management, Everybody Writes: Your Go Books for Students, Teachers, Graudates, Professionals and all others
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