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| Title | MARKETING LOGISTICS, SECOND EDITION |
| Author | Martin Christopher, Helen Peck |
| ISBN-13 | 9781138386495 |
| Publication | BSP CRC |
The new market place, Building customer relationships, Creating customer value, Time-based competition, Demand-driven supply chains, Managing marketing logistics, Serving the global customer
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The new market place, Building customer relationships, Creating customer value, Time-based competition, Demand-driven supply chains, Managing marketing logistics, Serving the global customer
Martin Christopher, Helen Peck is the author of MARKETING LOGISTICS, SECOND EDITION.
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| Title | MARKETING LOGISTICS, SECOND EDITION |
| Author | Martin Christopher, Helen Peck |
| ISBN-13 | 9781138386495 |
| Publication | BSP CRC |
The new market place, Building customer relationships, Creating customer value, Time-based competition, Demand-driven supply chains, Managing marketing logistics, Serving the global customer