
Book Title: | Monetising Innovation |
Author: | Gautam Borah |
ISBN-13: | 9789384898359 |
Publication: | Bloomsbury India |
Innovation is the key to survival, more so for a business organization. But how well does your company Innovate? Does your strategy recognize the need for Innovation? ICaM (Innovation capability Model) is a framework that answers to the Innovation needs of a business organization. Predicated on extensive field research, academic study and professional experience of experts, it delineates the critical Innovation Drivers that an organization needs to focus to stay innovative.
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Paperback
English
938489835X
15 Jul 2015
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