Overview of Pricing Strategies Book

Business owners are frequently faced with challenging pricing dilemmas. Should you jack up your prices in one big jump or frequently in smaller increments? If you raise prices, will you make more money or will you lose money because customers will go elsewhere? Pricing can make or break a small business. There is no "one-size-fits-all" pricing strategy, so business owners need to consider all the options. Loaded with illustrative examples, Pricing Strategies explains many strategies in detail and offers step-by-step options for your type of business. Whether you're an experienced business owner or a beginner, contractor or retailer, this book offers different approaches to pricing your product or service to help you maximize your profits and keep your business going strong. This book is written in an easy-to-understand manner. It shows you how to choose the right prices for your products and services step by step and covers the following topics: Psychological pricing, Price skimming, Penetration pricing, Cost plus markup, Multiple unit pricing.

• Book Type :

Business,Strategy&Management

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

216 pages

• ISBN - 10 :

8184950365

• Pricing Strategies Published On :

Import, 5 Sep 2009

• Resource:

Students and Professionals:Business&Economics, Business,Strategy&Management

Disclaimer:

• Pricing Strategies Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Pricing Strategies book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.