PRODUCT DESIGN AND DEVELOPMENT: Special Indian Edition
₹695.00
Book Title: | PRODUCT DESIGN AND DEVELOPMENT: Special Indian Edition |
Author: | Karl Ulrich |
ISBN-13: | 9780070146792 |
Publication: | McGraw Hill Education |
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Overview of PRODUCT DESIGN AND DEVELOPMENT: Special Indian Edition Book
The book presents a comprehensive set of product development techniques which aim at bringing together the marketing, engineering, industrial design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate product planning, concept development, creative problem solving, team decision making and process improvement. This book blends the perspectives of marketing, design and manufacturing into a single approach to product development. It contains material developed for use in the interdisciplinary courses on product development.
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Business&Finance
Paperback
English
396 pages
0070146799
6 Aug 2009
Students and Professionals:Textbooks, Business&Finance
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