Retail Marketing Management
₹699.00
Book Title: | Retail Marketing Management |
Author: | GILBERT |
ISBN-13: | 9788177588255 |
Publication: | Pearson Education |
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Overview of Retail Marketing Management Book
Retail Marketing Management will be invaluable for students of retail marketing and retail marketing management at undergraduate level, as well as those studying retailing, retail studies and retail management at undergraduate level. HND students of Retail Marketing will also find the text useful. This text takes an integrated approach to explaining the process of internationalisation and the inclusion of plenty of international examples reinforces this approach.
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Business&Economics
Paperback
English
470 pages
8177588257
2006
Students and Professionals:Business&Economics
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