Overview of Sales and Distribution Management Book

The second edition of Sales and Distribution Management has been revised to reflect the changes in the business environment and the industry since the first edition was published. It has been updated with four new chapters on sales force automation, sales force control, channel information systems, and managing wholesalers and franchisees. It provides in-depth coverage of four key components of sales and distribution management-sales and sales force management, the sales organization and territory management, distribution channel design and strategies for their management, and the impact of product innovation and technology on practices of selling and distribution. The text includes classroom case studies as well as chapter-end concept review questions, critical thinking exercises, and project exercises.

• Book Type :

Business&Finance

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

728 pages

• ISBN - 10 :

0198077041

• Sales and Distribution Management Published On :

20 Dec 2011

• Resource:

Students and Professionals:Textbooks, Business&Finance

Disclaimer:

• Sales and Distribution Management Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Sales and Distribution Management book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.