Starting an Online Business for Dummies Book Information:

k: Starting an Online Business for Dummies: 7th Edition Starting an Online Business For Dummies, 7th Edition, is a friendly reference for novice readers interested in gaining the skills to establish an online aspect to a brick-and-mortar business or to build an online business from the ground up. The seventh edition of Starting an Online Business For Dummies reflects the newest trends in online commerce. Greg Holden presents online business as a three-sided triangle encompassing business website, social networking and marketing, and expanding to new markets. The book is aligned to help you first get your website up and going and provides you with ideas on how to research in order to find areas that are hot. Then the book tells you how to market your website and provide great service to keep customers happy and coming back. The book then explains how to find new markets to expand into. Content Introduction Part I: Launching Your Online Business Chapter 1: New Tools and Strategies for Your Online Business Chapter 2: Opening Your Online Business Chapter 3: Choosing and Equipping Your New E-Business Chapter 4: Selecting Your E-Commerce Host and Design Tools Part II: Creating a Business Website Chapter 5: Organizing Your Business Presence and Attracting Customers Chapter 6: Making Shopping Easy on Your E-Commerce Site Chapter 7: Accepting Payments Chapter 8: Communicating with Customers and Building Loyalty Chapter 9: Sourcing Worldwide for Your Business Part III: Social Networking and Marketing Chapter 10: Advertising and Publicity: The Basics Chapter 11: Search Engine Optimization Chapter 12: Location, Location, Location Marketing Chapter 13: Social Marketing: Facebook, Pinterest, Twitter, and Blogs Part IV: Expanding Beyond Your Website Chapter 14: Selling on Amazon.com and eBay Chapter 15: Moving to Specialty Marketplaces Chapter 16: Managing and Growing Your Online Business Part V: Keeping Your Business Legal and Fiscally Responsible Chapter 17: Keepin

• Book Type :

Internet & Social Media

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

As Per Edition's Page count

• ISBN - 10 :

• Starting an Online Business for Dummies Published On :

NA

• Resource:

Computers & Internet, Internet & Social Media Books for Students, Teachers, Graduates, Professionals, and all others

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