The Two-Minute Revolution: The Art of Growing Businesses Book Information:

Unlike usual business books, The Two-Minute Revolution provokes you to think big-about innovation as well as excellence in on-the-ground execution.Sangeeta Talwar, the first woman executive in the FMCG industry, who established one of the most beloved and enduring brands of India-Maggi Noodles-shares creative and strategic lessons which can help you grow and add value to your business. Drawing from decades of first-hand experience in Nestle, Tata Tea and Mattel, she prescribes a plan of action that includes tactics such as keeping all the balls in the air, executing to perfection, being consumer obsessed and pivoting on profitability.Insightful and packed with fascinating examples-from creating and launching Maggi Noodles to spearheading the highly effective Jaago Re campaign for Tata Tea-this book suggests tried and trusted strategies for building extraordinary brands.

• Book Type :

The Two

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

• ISBN - 10 :

978067009135

• The Two-Minute Revolution: The Art of Growing Businesses Published On :

Import, 21 Jun 2018

• Resource:

Textbooks & Study Guides, Higher Education Textbooks, The Two Books for Students, Teachers, Graudates, Professionals and all others

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