Overview of Value Innovation Portfolio Management Achieving Double-Digit Growth Through Customer Value Book

Most firms use financial projections to select the best portfolio of products in which to invest their limited human and capital resources and are frustrated repeatedly by under-forecast sales, lower than expected margins and outright failures of new products. Value Innovation Portfolio Management addresses this core concern by showing you a more reliable decision-making method based on high customer value, tight business strategy alignment and optimal investment intensity. It is a must read for senior executives and anyone involved in strategic planning, portfolio management, product development, sales and marketing and R&D.

• Book Type :

ValueInnovationPortfolioManagementAchievingDouble

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

296 pages

• ISBN - 10 :

8131508927

• Value Innovation Portfolio Management Achieving Double-Digit Growth Through Customer Value Published On :

2009

• Resource:

Students and Professionals:Business&Economics, ValueInnovationPortfolioManagementAchievingDouble

Disclaimer:

• Value Innovation Portfolio Management Achieving Double-Digit Growth Through Customer Value Book is not for reading online or for free download in PDF or eBook format.
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