Overview of Wired for Thought Book

In this age of hyper competition, the Internet constitutes a powerful tool for inventing radical new business models that will leave your rivals scrambling. But as brain scientist and entrepreneur Jeffrey Stibel explains in "Wired for Thought", you have to understand its true nature. The Internet is more than just a series of interconnected computer networks: it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel shows how exceptional companies are using their understanding of the Internet's brain like powers to create competitive advantage such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.

• Book Type :

Social Sciences

• Book Binding :

Paperback

• Language :

English

• Number of Pages :

• ISBN - 10 :

1422146642

• Wired for Thought Published On :

16 Sep 2009

• Resource:

Textbooks, Social Sciences Books for Students, Teachers, Graudates, Professionals and all others

Disclaimer:

• Wired for Thought Book is not for reading online or for free download in PDF or eBook format.
• Table of Contents,Index,Syllabus,summary and image of Wired for Thought book may be of a different edition or of the same title.
• Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.